Web Archives - Page 11 of 109

WP-Members 2.9.0 Release

WP-Members 2.9.0 has been released, and this is the most significant update to the plugin in some time.

I have been working on this project since last fall, so it is existing to see it finally reach this point (although there is always work to be done on it, so this is just the beginning of 2.9).

Since this update makes some major (and positive) changes to the form building functions of the plugin, it is something that I have been writing and announcing extensively for some time. So rather than repeat myself, I’ll just say that you can read much more at any of these links:

You can get the plugin here.

New Media and the Context of Content

By Chad Butler 2 Comments

Twitter has not become a major component of my online strategy – yet. I use it and follow it (somewhat), but it hasn’t reached the point of, “I can’t function without it.” I completely believe that using Twitter (and other social media) can build an audience, but I just have not had the time to integrate it into the total strategy yet.

Ironically, or maybe more appropriately coincidentally, I saw the following tweet from Jonathan Eyler-Werve (actually, I saw the retweet by Sarah Gooding, whom I follow at WPTavern)

Most of what we teach didn’t exist five years ago. Most of what we use daily won’t be relevant in five years. We are professional learners.

— Jonathan Eyler-Werve (@EylerWerve) February 5, 2014

But this brings up an interesting contextual issue about Twitter, its usefulness and relevance, and also about technology. [Read more…]

Increase Sales with Content Marketing

By Chad Butler 6 Comments

Content marketing is an effective process of using content to drive traffic. Blog traffic is best turned into revenue with selling. This could be selling premium content, digital products such as themes and plugins, or services such as coaching and consulting.

How can you effectively use your content to increase sales and build your revenue? You need to build authority in your niche, grab the attention of your readers, hold that attention, help them decide to buy, and ask for the sale.

[Read more…]