This week’s weekend reading list has some great posts on content creation and copywriting. [Read more…]
A critical part of Content Marketing happens before you ever hit the “Publish” button. Forgetting to check the title tag, add keywords, assign a category, or a list of other things within your post content can hurt your efforts in effective content marketing.
So here is a list of things you should remember to check in your post editor before you publish the content: [Read more…]
Twitter has not become a major component of my online strategy – yet. I use it and follow it (somewhat), but it hasn’t reached the point of, “I can’t function without it.” I completely believe that using Twitter (and other social media) can build an audience, but I just have not had the time to integrate it into the total strategy yet.
Most of what we teach didn’t exist five years ago. Most of what we use daily won’t be relevant in five years. We are professional learners.
— Jonathan Eyler-Werve (@EylerWerve) February 5, 2014
But this brings up an interesting contextual issue about Twitter, its usefulness and relevance, and also about technology. [Read more…]