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Weekend Reading List

By Chad Butler Leave a Comment

Weekend Reading List

This week’s weekend reading list has some great posts on content creation and copywriting.   [Read more…]

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Filed Under: Weekend Reading Tagged With: blogging, clickbank, content-marketing, freelance, writing

Before you hit Publish: a list of things you forgot to check

By Chad Butler Leave a Comment

A critical part of Content Marketing happens before you ever hit the “Publish” button. Forgetting to check the title tag, add keywords, assign a category, or a list of other things within your post content can hurt your efforts in effective content marketing.

So here is a list of things you should remember to check in your post editor before you publish the content:  [Read more…]

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Filed Under: Blogging Tips Tagged With: blogging, content-marketing, Editorial Calendar, Post Content, Search Engine Optimization, Spell Checking, tips, Title Tags, WordPress Site Management, writing

New Media and the Context of Content

By Chad Butler 2 Comments

Twitter has not become a major component of my online strategy – yet.  I use it and follow it (somewhat), but it hasn’t reached the point of, “I can’t function without it.”  I completely believe that using Twitter (and other social media) can build an audience, but I just have not had the time to integrate it into the total strategy yet.

Ironically, or maybe more appropriately coincidentally, I saw the following tweet from Jonathan Eyler-Werve (actually, I saw the retweet by Sarah Gooding, whom I follow at WPTavern)

Most of what we teach didn’t exist five years ago. Most of what we use daily won’t be relevant in five years. We are professional learners.

— Jonathan Eyler-Werve (@EylerWerve) February 5, 2014

But this brings up an interesting contextual issue about Twitter, its usefulness and relevance, and also about technology.  [Read more…]

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Filed Under: Editorial, Web Tagged With: blogging, new-media, writing

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