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How I Saved Thousands Per Year on MailChimp Email Marketing

By Chad Butler Leave a Comment

How I Saved Thousands Per Year on MailChimp Email Marketing

MailChimp pretty much owns the email marketing space. They’re like the NetFlix of email lists. They were early to the game while providing a good product that was easy for non-technical users to use.

In fact, I personally used them for multiple companies I ran and controlled.

But over time, if your list grows, it can get mighty expensive to keep up with MailChimp’s costs (or any other list builder/manager for that matter).

MailChimp offers many great features for marketing automation and data management; but I found I was handling most of that work with other tools (like Mautic, which I’ll write about another time). MailChimp was primarily used for one thing – to send email to the marketing list.

If you’re not making use of their tools, it’s ridiculously expensive to use MailChimp. So I began looking for alternatives that would save me money.

[Read more…]
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Filed Under: Blogging Tips Tagged With: email, mailchimp, marketing

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