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The High Price of Free Plugins

By Chad Butler

Anything that is free – completely free – comes with a cost. A free plugin for WordPress can be a great tool, but many times, free plugins come with hidden costs.

Business Continuity Risk

First, there is the risk of business continuity. If you use a free plugin from the wordpress.org plugin repository (or from anywhere else, for that matter), you run the risk that the developer of the plugin quits supporting it. WordPress releases a core update about twice per year. A plugin can become incompatible with current versions of WordPress if it is not maintained.

That’s not to say that a plugin from the free repo is bad. But business continuity needs to be considered.

(Note: WP-Members, which was the first membership plugin for WordPress, is now twenty years old. And I have every intention to keep it going. If you’re looking for a membership plugin that has a track record of staying up-to-date with current WordPress, give WP-Members a try.)

Plugin Support

The more popular a plugin, the more support for a free version becomes a drag on the plugin’s development. Many free plugins that become popular simply cannot keep up with the demand for technical support. In these cases, they end up creating a freemium model, or even only offering paid support.

Some free plugins do continue to maintain tech support, even if they don’t have a paid commercial model at all. But those are rare.

How much support you may need for a plugin will become a factor when considering how much you rely on a free plugin.

Nulled Plugins

Lastly, there is the topic of nulled plugins. This is a commercial (paid) plugin that has had its open source code stripped of features that might prevent it from operating freely, such as removing the need for a license key or pinging its developer’s site. These are offered for free or for sale at a low price through various sites.

Clearly, that’s an unethical practice. And it’s just as unethical to be on the buy side of that transaction. But beyond that, getting a low-cost version of a high-priced plugin through such channels comes with extreme risk factors. Nulled plugins are often a tool to insert malicious code into your site.

If you are considering using a nulled plugin (or worse, if you already do), I implore you to read the following article from Wordfence on how these are used as a way to hack your site:

How Nulled Plugins Are Used to Weaken Your Defense

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Filed Under: Editorial

Dress for Success – Even at Home

By Chad Butler

After the recent John Fetterman Senate dress code kerfuffle, I saw an article in Inc. that addressed this very thing. I highly recommend reading The John Fetterman Dress Code Debacle Proves 1 Thing: Your Business Needs a Dress Code Today.

Having worked in a variety of environments with various dress codes, I have seen quite a bit in terms of what’s allowed, what works, and what is unnecessary. And ultimately, how you dress for at-home, entrepreneurial work can make a big difference in your business success.

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Filed Under: Editorial

Mastering the Art of Crafting SMART Marketing Goals

By yoroflow

Mastering the Art of Crafting SMART Marketing Goals

Today’s businesses are driven by automation and technology. To make everything possible, businesses must adapt to the changes and stay dynamic to withstand the challenges. Having said that, staying dynamic means a lot, and SMART business goals, help you to stabilize your business to sail towards the end.

Excited to know how you can transform your business with some of the so-called SMART Goals?

Let us quickly dive into the details.

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Filed Under: Editorial

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