Your online reputation can make or break your brand. It may be surprising to some that a simple online image can have such a major influence. However, it is as simple as a few clicks to find out everything you want to know about a person, company, or website. Luckily, blogging provides a way for you to improve your reputation through a few simple techniques. [Read more…]
Remember that time when you created your own website back in the day? It had a fuchsia-colored background and horrific boy band sound bite looping over and over again. Ever wonder why we have since gravitated from the days of Comic Sans text and sparkly dividers? The answer: we are drawn to the aesthetic.
When it comes to your blog design, its ability to be visually appealing speaks volumes with regard to the success the blog will have. In the spirit of “we judge books by their covers,” so too do we assess the credibility of a blog by its layout and attractiveness. Following these tips for better, more effective blog design will definitely bring in more traffic for your website. [Read more…]
Webmasters and site owners should know by now how important it is to write guest posts and feature them on their site’s blog. Guest posting has been an effective means of link building and content marketing for several years now. However, the strategies for it and the effectiveness of these strategies have changed some as Google has continued to adjust the rules of the game over time. [Read more…]